Business of Tourism forum taps into Logan's potential

OPPORTUNITIES to tap into Logan's tourism market were explored at a Business of Tourism information session at Tamborine on July 16.

TOURISM: Regionality managing director Rose Wright presented the Business of Tourism information session at Tamborine on Tuesday, July 16.

TOURISM: Regionality managing director Rose Wright presented the Business of Tourism information session at Tamborine on Tuesday, July 16.

The Logan City Council sponsored tourism forum drew 13 business operators to Plunkett Villa to learn how to get ideas off the ground.

Regionality managing director Rose Wright identified Logan's diverse culture, natural environment and food production industries as local strengths.

"For example there is a honey-making business (Bee All Natural) in Logan that has established a customer base with visitors from the Middle East," she said.

"That's one example of how to use Logan's natural advantages to create unique experiences that visitors can't get anywhere else.

"But taking the first step can be daunting and that's what (the) workshop was about - empowering potential operators with the knowledge they need to get started with confidence."

The tourism forum was organised by the Logan Office of Economic Development as part of the council's push to boost Logan's visitor economy.

It was hosted by tourism business development consultants Regionality.

Logan City Council has a Destination Management Plan which aims to identify investment and tourism opportunities across accommodation, culture, food and sport.

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